Faktor Determinan Nasabah dalam Pemilihan Bank Syariah
Ali Mursid, Entot Suhartono
Abstract
The objective of the study was to investigate several factorswhich influenced the customersto select sharia/ Islamic bank, they weretechnology, religious motivation, and service quality. The data were collected by questionare as the instrument.The questionnaires were distributed to 100 respondents as the active customers of sharia bank in Semarang. The data were analysed by validity and reliability test to evaluate the questionare and by linier regretion to evaluate the influential factors of those variables. The result showedthat technology, religious motivation, and service quality significantly influencedthe customers
Keywords
Technology; Religious Motive; Service Quality
View Counter: Abstract - 1515 and
PDF - 1909
Refbacks
- There are currently no refbacks.