Vol. 15 No. 2 (2024): Vol 15, No 2 (2024): September 2024

This issue has been available online since 30th September 2024 for the regular issue of September 2024. All articles in this issue were authored/co-authored from 2 countries (Indonesia and Taiwan).

Published: 2024-09-30

Articles

  • The Impact of Brand Image, Perceived Price and Social Media on Purchase Intention: The Role of Brand Trust as a Mediator

    DOI: https://doi.org/10.15294/jdm.v15i2.966
    Article ID: 966
    Renhat Pantro Sukma, Al. Agus Kristiadi, Sigit Dani Nugroho (Author)
    192-205
  • The Investment Behavior of Female Board in Indonesia

    DOI: https://doi.org/10.15294/jdm.v15i2.5700
    Article ID: 5700
    Joni, Yenni Carolina, Tan Kwang En (Author)
    206-214
  • AI Marketing Impact on Consumer Behavior: An SOR Model Analysis of Online Food Delivery Services

    DOI: https://doi.org/10.15294/jdm.v15i2.6758
    Article ID: 6758
    Mona Vindytia, Tengku Ezni Balqiah (Author)
    215-228
  • Antecedents and Consequences of Parasocial Relationships in Tourism Marketing: A Case Study of Social Media Influencers

    DOI: https://doi.org/10.15294/jdm.v15i2.7671
    Article ID: 7671
    Farah Putri Wenang Lusianingrum, Widya Nur Bhakti Pertiwi, Nasywa Rahadatul Aisyi (Author)
    229-249
  • How False Advertising Victims’ Experiences Define Their Online Purchase Decision in Fashion Product? - Comparison between Generations

    DOI: https://doi.org/10.15294/jdm.v15i2.10568
    Article ID: 10568
    Muhammad. M Hakim, Sutarmin, Sugiyanto, Wiwik Budiarti (Author)
    250-268
  • Harnessing The Power of Health Education and Technology: Unveiling Their Impact on Employee Productivity in ASEAN Countries

    DOI: https://doi.org/10.15294/jdm.v15i2.8789
    Article ID: 8789
    Dede Suleman, Muhammad Azizurrohman, Risky Angga Pramuja (Author)
    269-283
  • Emotional Value Meets Digital Influence: Unveiling Factors Driving Slow Fashion Purchases in Indonesia

    DOI: https://doi.org/10.15294/jdm.v15i2.9300
    Article ID: 9300
    Endang Hariningsih, Eni Munarsih, Santi Budiman (Author)
    284-304
  • Strategic Orientation as Booster of Small Business Innovation: is it Possible?

    DOI: https://doi.org/10.15294/jdm.v15i2.5827
    Article ID: 5827
    Kemal Budi Mulyono, Susilaningsih , Aniek Hindrayani , Salman Alfarisy Totalia , M. Fathur Rahman (Author)
    305-317
  • Business Performance of MSMEs: an Analysis of the Effect of Entrepreneurial Orientation, Market Orientation, and Technology Orientation

    DOI: https://doi.org/10.15294/jdm.v15i2.7559
    Article ID: 7559
    Antony Sentoso, Tiara Plorist Sibarani, Evi Silvana Muchsinati (Author)
    318-333
  • Enhancing ePaper Reader Intentions through Website Design, Information Quality, and Usefulness

    DOI: https://doi.org/10.15294/jdm.v15i2.14804
    Article ID: 14804
    Amiril Azizah, Surahman, Ahyar M. Diah, Kiswanto, Muhammad Naufal (Author)
    334-353
  • Does Modern Consumerism Bring Sustainability in Responsible Consumer Behavior? The Case of Household Waste in Indonesia

    DOI: https://doi.org/10.15294/jdm.v15i2.9342
    Article ID: 9342
    Andri Ardhiyansyah, Abu Bakar Ashidiqy, Ujang Badru Jaman (Author)
    354-371
  • The Important Role of Human Resource Management Practices, Worker Motivation, Leadership, Work Commitment, and Employee Performance

    DOI: https://doi.org/10.15294/jdm.v15i2.10449
    Article ID: 10449
    Jackson - (Author)
    372-392