Vol. 15 No. 2 (2024): September

This issue has been available online since 30th September 2024 for the regular issue of September 2024. All articles in this issue were authored/co-authored from 2 countries (Indonesia and Taiwan).

DOI: https://doi.org/10.15294/jdm.v15i2
Published: 2024-09-30

Articles

  • The Impact of Brand Image, Perceived Price and Social Media on Purchase Intention: The Role of Brand Trust as a Mediator

    Renhat Pantro Sukma, Al. Agus Kristiadi, Sigit Dani Nugroho (Author)
    192-205
    Article ID 966
    DOI: https://doi.org/10.15294/jdm.v15i2.966

  • The Investment Behavior of Female Board in Indonesia

    Joni, Yenni Carolina, Tan Kwang En (Author)
    206-214
    Article ID 5700
    DOI: https://doi.org/10.15294/jdm.v15i2.5700

  • AI Marketing Impact on Consumer Behavior: An SOR Model Analysis of Online Food Delivery Services

    Mona Vindytia, Tengku Ezni Balqiah (Author)
    215-228
    Article ID 6758
    DOI: https://doi.org/10.15294/jdm.v15i2.6758

  • Antecedents and Consequences of Parasocial Relationships in Tourism Marketing: A Case Study of Social Media Influencers

    Farah Putri Wenang Lusianingrum, Widya Nur Bhakti Pertiwi, Nasywa Rahadatul Aisyi (Author)
    229-249
    Article ID 7671
    DOI: https://doi.org/10.15294/jdm.v15i2.7671

  • How False Advertising Victims’ Experiences Define Their Online Purchase Decision in Fashion Product? - Comparison between Generations

    Muhammad. M Hakim, Sutarmin, Sugiyanto, Wiwik Budiarti (Author)
    250-268
    Article ID 10568
    DOI: https://doi.org/10.15294/jdm.v15i2.10568

  • Harnessing The Power of Health Education and Technology: Unveiling Their Impact on Employee Productivity in ASEAN Countries

    Dede Suleman, Muhammad Azizurrohman, Risky Angga Pramuja (Author)
    269-283
    Article ID 8789
    DOI: https://doi.org/10.15294/jdm.v15i2.8789

  • Emotional Value Meets Digital Influence: Unveiling Factors Driving Slow Fashion Purchases in Indonesia

    Endang Hariningsih, Eni Munarsih, Santi Budiman (Author)
    284-304
    Article ID 9300
    DOI: https://doi.org/10.15294/jdm.v15i2.9300

  • Strategic Orientation as Booster of Small Business Innovation: is it Possible?

    Kemal Budi Mulyono, Susilaningsih , Aniek Hindrayani , Salman Alfarisy Totalia , M. Fathur Rahman (Author)
    305-317
    Article ID 5827
    DOI: https://doi.org/10.15294/jdm.v15i2.5827

  • Business Performance of MSMEs: an Analysis of the Effect of Entrepreneurial Orientation, Market Orientation, and Technology Orientation

    Antony Sentoso, Tiara Plorist Sibarani, Evi Silvana Muchsinati (Author)
    318-333
    Article ID 7559
    DOI: https://doi.org/10.15294/jdm.v15i2.7559

  • Enhancing ePaper Reader Intentions through Website Design, Information Quality, and Usefulness

    Amiril Azizah, Surahman, Ahyar M. Diah, Kiswanto, Muhammad Naufal (Author)
    334-353
    Article ID 14804
    DOI: https://doi.org/10.15294/jdm.v15i2.14804

  • Does Modern Consumerism Bring Sustainability in Responsible Consumer Behavior? The Case of Household Waste in Indonesia

    Andri Ardhiyansyah, Abu Bakar Ashidiqy, Ujang Badru Jaman (Author)
    354-371
    Article ID 9342
    DOI: https://doi.org/10.15294/jdm.v15i2.9342

  • The Important Role of Human Resource Management Practices, Worker Motivation, Leadership, Work Commitment, and Employee Performance

    Muhammad Donal Mon, Jackson, Adi Neka Fatyandri (Author)
    372-392
    Article ID 10449
    DOI: https://doi.org/10.15294/jdm.v15i2.10449