Pemberdayaan Masyarakat Desa Melalui Kegiatan Pengembangan Soft Skill Digitalisasi UMKM dalam Meningkatkan Keterampilan Wirausaha Masyarakat Desa Kaliangkrik

Abstract

Kaliangkrik Village is one of the villages located in Kaliangkrik District, Magelang Regency. The life of its 
people is still thick with culture and religious beliefs. However, this does not limit the enthusiasm and creativity of its 
people in developing business ideas and improving their quality of life. One of the economic activities that continues to 
be developed by its people is MSMEs. There are quite a lot of MSMEs business actors in Kaliangkrik Village, but they are 
still limited in their marketing activities. MSMEs actors still market through word of mouth, consigning products to 
shops and opening their own shops. A group of students held a seminar to help improve the knowledge and skills of its 
people. The seminar was related to community empowerment related to "Development of Soft Skills for Digitalization 
of MSMEs ". This seminar activity aims to equip MSMEs actors to move up a class to become a business supported by  
technological advances, both for management and marketing.