Integrated Marketing Communication Effects on Prospective Students’ Enrollment Decisions: Brand Image and Trust Mediation. Management Analysis Journal, [S. l.], v. 15, n. 1, 2026. DOI: 10.15294/maj.v15i1.42045. Disponível em: https://journal.unnes.ac.id/journals/maj/article/view/42045. Acesso em: 1 apr. 2026.