Unlocking Purchase Intentions: The Impact of Social Media Marketing and E-WOM on Scarlett Products. Management Analysis Journal, [S. l.], v. 13, n. 3, p. 327–337, 2024. DOI: 10.15294/maj.v13i3.24133. Disponível em: https://journal.unnes.ac.id/journals/maj/article/view/24133. Acesso em: 20 dec. 2025.