Analyzing the Role of Apparel E-Retailer’s Brand Reputation in Moderating the Influence of Social Media Marketing and Electronic Word of Mouth. Management Analysis Journal, [S. l.], v. 13, n. 4, p. 459–466, 2024. DOI: 10.15294/maj.v13i4.17077. Disponível em: https://journal.unnes.ac.id/journals/maj/article/view/17077. Acesso em: 10 jan. 2026.