Enhancing Consumer Loyalty through Product Quality and Word of Mouth in MSME’s. Management Analysis Journal, [S. l.], v. 14, n. 3, p. 329–336, 2025. DOI: 10.15294/maj.v14i3.32365. Disponível em: https://journal.unnes.ac.id/journals/maj/article/view/32365. Acesso em: 26 dec. 2025.