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The impact of on-line banking on client satisfaction

by Veronica Jaquelin (2019-12-06)

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Electronic banking is aimed toward promoting client satisfaction and decongesting of banking halls. Despite the introduction of these facilities, the banks haven't absolutely taken advantage of such facilities. Banking through web has emerged as a strategic resource for achieving higher potency, management of operations and reduction of value by substitution paper based mostly and labour intensive ways with machine-controlled processes therefore resulting in higher productivity and profit. the aim of this enquiry was to look at the impact of on-line banking on client satisfaction.

Theoretical Significance of Online Banking on Customer Satisfaction. The findings indicate that majority of respondents(78%) believe that there have been happy with the webbanking services while twenty second were disgruntled internet banking services provided to them by their banks. The analysis recommends that banks ought to intensify awareness and creation of content on web banking to its workers and also the public normally.

This has diode to overcrowding within the banking halls and also the resultant client discontentedness. These arguments have necessitated the necessity to look at the results of on-line banking on client satisfaction. The targeted population was the workers Banks in Adum areas of Kumasi. A sample size of one hundred workers was taken from the population. The research worker used a cross sectional survey to capture the respondents responses through straightforward sampling. Mixed technique of knowledge assortment was adopted.



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