Apriliani, E.P., & Murwatiningsih. (2013). Apakah kepercayaan konsumen lebih efektif daripada resiko dan harga?. Jurnal Dinamika Manajemen, 4(2), 184-191.
Asrinta, P. S. (2018). The Influence of Sales Promotion and Store Atmosphere towards Impulse Buying with Shopping Emotion as Intervening Variable, Journal of Research in Management, 1(2), 23–33.
Bayley, G., & Nancarrow, C. (2006). Impulse purchasing : a qualitative exploration. Qualitative Market Research : An International Journa, 1(2), 99-144.
Chusniasari. (2015). Pengaruh Shopping Lifestyle, Fashion Involvement dan Hedonic Shopping Terhadap Impulse Buying Pelanggan. Jurnal Ilmu Dan Riset Manajemen, 4(12), 1–21.
Darma, L. A., & Japarianto, E. (2014). Analisa Pengaruh Hedonic Shopping Value Terhadap Impulse Buying Dengan Shopping Lifestyle Dan Positive Emotion Sebagai Variabel Intervening Pada Mall Ciputra. Jurnal Manajemen Pemasaran, 8(2), 80–89.
Ghozali. (2013). Aplikasi Analisis Multivarite dengan Progam SPSS (7th ed.). Semarang: Badan Penerbit Universitas Diponegoro.
Gillani, M. F. (2012). Impact of Peer Pressure and Store Atmosphere on Purchase Intention : An Empirical Study on the Youngsters in Pakistan. International Journal of Academic Research in Business and Social Science, 2(7), 323–332.
Gunadhi, E. C. (2015). Analisa Pengaruh Store Atmosphere Terhadap Impulse Buying Melalui SHopping Lifestyle dan Emotional Response Sebagai Variabel Intervening Pada The Body Shop. Jurnal Manajemen Pemasaran Petra, 1(1), 1–9.
Indraswari, G. R., & Martono, S. (2017). Pengaruh Promosi Terhadap Impulse Buying Dengan Gender Sebagai Variabel Dummy. Management Analysis Journal, 5(2), 116-122.
Japarianto, E., & Sugiharto, S. (2011). Pengaruh Shopping Life Style Dan Fashion Involvement Terhadap Impulse Buying Behavior Masyarakat High Income Surabaya. Journal Manajemen Pemasaran Petra, 6(1).
Kang, J., & Park-poaps, H. (2010). Hedonic and utilitarian shopping motivations of fashion leadership. Journal of Fashion Marketinf and Management, 2(14).
Levy, M., & Weitz, B. . (2009). Retailing Manajemen. New York: Mc Graw Hill.
Lumintang, F. F. (2012). Pengaruh Hedonic Motives Terhadap Impulse Buying Melalui Browsing Dan Shopping Lifestyle Pada Online Shop, Journal Manajemen Pemasaran Petra,1(6), 1–7.
Mamuaya, N. C., Arthur, R., & Tumiwa, F. (2017). The Effect of Situational Factor on Hedonic Shopping Motivation and Impulsive Buying of College Students in Mall at Manado City. International Journal of Business and Management Invention (IJBMI), 6(12), 44–50.
Muhammad, & Artanti, Y. (2016). The Impact Of Experiental Marketing On Word Of Mouth (WOM) With Customer Satisfaction As The Intervening Variabel . Jurnal Dinamika Manajemen, 7(2), 182.190.
Nindyakirana, R. H. (2016). Membangun Emosi Positif Melalui Promosi Penjualan Dan Lingkungan Toko Dampaknya Terhadap Impulse Buying. Management Analysis Journal, 5(4), 375–388.
Park, J., & Lennon, S. J. (2006). Psychological and environmental antecedents of impulse buying tendency in the multichannel shopping context. Journal of Consumer Marketing.
Peter, J. P., & Olson, J. C. (2010). Perilaku Konsumen & Strategi Pemasaran. McGraw-Hill.
Purwa, E. M. R. G., & Yasa, N. N. K. (2014). Strategi Store Environment dan Time Pressure Pada Pembelian Impulsif Melalui Emotional State. Jurnal Dinamika Manajemen, 5(2), 147–160.
Rook, D. W., & Fisher, R. J. (1995). Normative Influences on Impulsive Buying Behavior. Journal Of Consumer Research, Inc, 22.
Saad, M., & Metawie, M. (2015). Store Environment , Personality Factors and Impulse Buying Behavior in Egypt : The Mediating Roles of Shop Enjoyment and Impulse Buying Tendencies. Journal of Business and Management Science,3(2), 69–77.
Setyningrum, F. Y., & Yulianto, E. (2016). Pengaruh Hedonic Motives Terhadap Shopping Lifestyle dan Impulse Buying ( Survei pada Konsumen Superindo Supermarket Yang Melakukan Impulse Buying ). Jurnal Administrasi Bisnis, 37(1), 97–104.
Umboh, Z., Mananeke, L., & Samadi, R. (2018). Pengaruh Shopping Lifestyle , Fashion Involvement Dan Sales Promotion Terhadap Impulse Buying Behaviour Konsumen Wanita Di Mtc Manado. Jurnal EMBA, 6(3).
Utami, C. W. (2010). Manajemen Ritel: Strategi dan Implementasi Operasional Bisnis Ritel Modern di Indonesia. Jakarta: Salemba Empat.
Verplanken, B., Herabadi, A. G., Perry, J. A., & Silvera, D. H. (2005). Consumer style and health : The role of impulsive buying in unhealthy eating. Psychology and Health, 20(4), 429–441.
- Abstract viewed - 487 times
- pdf downloaded - 372 times
Affiliations
Isma Puspitasari
Universitas Negeri Semarang
Ida Maftukhah
Universitas Negeri Semarang
How to Cite
Created Impulse Buying by Shopping Lifestyle
Vol 8 No 4 (2019): Management Analysis Journal
Submitted: Oct 14, 2019
Published: Dec 20, 2019
Abstract
This research Aimed to know the effect of store atmosphere and hedonic shopping motives towards impulse buying directly and indirectly through lifestyle shopping. The population were 116 respondents from Trio Plaza Magelang’s consument. The sampling technique used non-probability sampling method, the which were 116 respondents. Methods of collecting the data using questionnaires and documentation. Data analysis using classic assumption test and hypotesys test (t test and path analysis) with SPSS Statistics 22. The research result has stated that store atmosphere positive and significant toward impulse buying, hedonic shopping motives has positive and significant toward impulse buying.