The Urgency of Copyright Right on Bridal Makeup Design of Kendal Bridal Makeup Design to Reform Creative Industry in Indonesia

Abstract

In contemporary creative spheres, safeguarding intellectual property through copyright registration is essential, particularly within burgeoning sectors such as the cosmetology and beauty industry. This study underscores the critical importance of copyright registration as a mechanism to fortify creativity within the Cosmetology Industry of Kendal Regency, with a specific focus on bridal makeup designs. By exploring the challenges encountered by Makeup Artists in defending their creations and elucidating the advantages of copyright application in the realm of bridal makeup designs, this research illuminates the necessity for legal protection. Employing an empirical juridical approach, the study, situated in Kendal Regency, Central Java, gathers data through interviews with Makeup Artists, the Kendal Regency Youth, Sports, and Tourism Office, and the Kendal Regency Planning, Research, and Development Agency. The findings reveal critical insights, including the absence of explicit recognition of makeup as protected artistic work in Article 40 of the Copyright Law, the acknowledgment of Kendal's distinctive bridal makeup designs as part of protected traditional cultural expressions, and the procedural pathway for registering makeup designs outlined in Government Regulation No. 56 of 2022.